Anna Sholina's Articles on Martech Zone

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Anna Sholina

Co-founder of the EMERGE International Tech Conference, Tech community mentor, and education advisor for international founders. Expertise in facilitating networking initiatives for product-led businesses and helping emerging digital technology start-ups in CIS countries to launch in the UK, Europe and Asia.

Anna SholinaOct 24, 2024

How Tech Conferences Are Changing Together With Founders, Investors and The World

All classic tech conferences begin in a similar fashion. Early in the morning, you arrive at a warehouse building. Colourful banners, lively music, and groups of attendees with badges suggest this isn’t a scene from a crime drama. A cheerful volunteer scans your QR code pass—a small initiation ceremony—and hands you a personalised badge. The doors open, allowing you into…

Martech Zone is a leading publication dedicated to marketing technology, strategies, and innovation. Its mission is to help marketers, technologists, and business leaders stay ahead of the curve by providing practical insights, expert analysis, and hands-on guidance.

Martech Zone covers a wide spectrum of digital strategies and technologies—from analytics, sales support, and automated campaign management to personalized advertising, customer relationship strategies, search visibility enhancements, and content-driven engagement. Its goal is to make complex topics, such as artificial intelligence, accessible and actionable.

Whether readers are exploring the latest trends or implementing advanced strategies, Martech Zone serves as a resource for turning marketing technology into measurable results.

Douglas Karr, Founder of Martech Zone and DK New Media

Martech Zone was founded by Douglas Karr and operates under his company, DK New Media, LLC. Douglas is a fractional chief marketing officer working with software and artificial intelligence companies to build scalable marketing strategies and drive measurable growth. He is an author, speaker, veteran, and very proud grandfather.

How Tech Conferences Are Changing Together With Founders, Investors and The World

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