Cheryl Baldwin

Cheryl Baldwin is a seasoned marketing executive with extensive expertise in digital marketing, inbound strategies, content marketing, and communications. As the Director of Marketing & Communications at WSI, she has been a driving force behind the company's global brand presence since 2003. Over the past two decades, Cheryl has played a pivotal role in WSI’s success, leading initiatives that have earned the company more than 145 WebAwards. When she's not leading WSI’s marketing efforts, Cheryl can be found at the rink or ball diamond, cheering on her two sons.