Dillon Hall's Articles on Martech Zone

Total articles: 1

Dillon Hall

Dillon is the co-founder and COO of Simporter, an analytics web-app that uses AI to enable innovation in Consumer Goods.

Social Media & Influencer Marketing
Dillon HallFeb 25, 2019
Enterprises using Social Media To Predict Demand: PepsiCo
Consumer demand today changes faster than ever before. As a result, new product launches are failing at extremely high rates. After all, accurately assessing the market and predicting demand requires terabytes of data, which ranges from point-of-sale numbers, e-commerce transactions, out-of-stock histories, pricing averages, promotional planning, special events, weather patterns, and a many other factors. To add to that, most…

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Douglas Karr, Founder of Martech Zone and DK New Media

Martech Zone was founded by Douglas Karr and operates under his company, DK New Media, LLC. Douglas is a fractional chief marketing officer working with software and artificial intelligence companies to build scalable marketing strategies and drive measurable growth. He is an author, speaker, veteran, and very proud grandfather.

Enterprises using Social Media To Predict Demand: PepsiCo

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