Keith Shields's Articles on Martech Zone

Total articles: 1

Keith Shields

Keith Shields is an entrepreneur ingrained in the mobile app industry. Starting with the creation of the Applits app idea competition when a student at The Ohio State University, which was named Inc.com's "Coolest College Startup of 2014," he now focuses on making software for startups and entrepreneurs with mobile app development company Designli.

Mobile Marketing, Messaging, and Apps

Keith ShieldsSep 10, 2016

How to Select the Right Mobile App Development Firm

A decade ago, everyone wanted to have their own little corner of the Internet with a customized website. The way users interact with the Internet is changing to mobile devices, and an app is a pivotal way for several vertical markets to engage their users, boost revenue, and improve customer retention. A Kinvey report based on a survey of CIOs…

Martech Zone is a leading publication dedicated to marketing technology, strategies, and innovation. Its mission is to help marketers, technologists, and business leaders stay ahead of the curve by providing practical insights, expert analysis, and hands-on guidance.

Martech Zone covers a wide spectrum of digital strategies and technologies—from analytics, sales support, and automated campaign management to personalized advertising, customer relationship strategies, search visibility enhancements, and content-driven engagement. Its goal is to make complex topics, such as artificial intelligence, accessible and actionable.

Whether readers are exploring the latest trends or implementing advanced strategies, Martech Zone serves as a resource for turning marketing technology into measurable results.

Douglas Karr, Founder of Martech Zone and DK New Media

Martech Zone was founded by Douglas Karr and operates under his company, DK New Media, LLC. Douglas is a fractional chief marketing officer working with software and artificial intelligence companies to build scalable marketing strategies and drive measurable growth. He is an author, speaker, veteran, and very proud grandfather.

How to Select the Right Mobile App Development Firm

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