Micah Heath's Articles on Martech Zone

Micah Heath

Micah Heath is director of product research and development at Logical Position, an Inc. 500 company headquartered in Oregon with offices nationwide. The agency offers full-service PPC management, SEO, and website design solutions for businesses large and small, and was ranked as the third best place to work in America by Inc. Magazine.
  • E-commerce and RetailGrowing Amazon Sales

    Five Steps You Can Take Today to Boost Your Amazon Sales

    Recent shopping seasons were certainly atypical. During a historic pandemic, shoppers abandoned brick-and-mortar shops in droves, with Black Friday foot traffic falling by more than 50% year-over-year. In contrast, online sales surged, particularly for Amazon. In 2020, the online giant reported that independent sellers on its platform had moved $4.8 million of merchandise on Black Friday and Cyber Monday —…

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