Manash Sahoo's Articles on Martech Zone

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Manash Sahoo

Manash has over 30 years of experience in developing, scaling, and integrating software as a service solutions. As co-founder and partner at DK New Media, Manash is responsible for evaluating and developing their client and internal development talent, prioritizing and implementing automated solutions, and developing complex, scalable integrations.

Manash SahooMar 14, 2022

Marketing Cloud: How to Create an Automation in Automation Studio to Import SMS Contacts into MobileConnect

Our firm recently implemented Salesforce Marketing Cloud for a client that had about a dozen integrations that had complex transformations and communication rulesets. At the root was a Shopify Plus base with Recharge Subscriptions , a popular and flexible solution…

Martech Zone is a leading publication dedicated to marketing technology, strategies, and innovation. Its mission is to help marketers, technologists, and business leaders stay ahead of the curve by providing practical insights, expert analysis, and hands-on guidance.

Martech Zone covers a wide spectrum of digital strategies and technologies—from analytics, sales support, and automated campaign management to personalized advertising, customer relationship strategies, search visibility enhancements, and content-driven engagement. Its goal is to make complex topics, such as artificial intelligence, accessible and actionable.

Whether readers are exploring the latest trends or implementing advanced strategies, Martech Zone serves as a resource for turning marketing technology into measurable results.

Douglas Karr, Founder of Martech Zone and DK New Media

Martech Zone was founded by Douglas Karr and operates under his company, DK New Media, LLC. Douglas is a fractional chief marketing officer working with software and artificial intelligence companies to build scalable marketing strategies and drive measurable growth. He is an author, speaker, veteran, and very proud grandfather.

Marketing Cloud: How to Create an Automation in Automation Studio to Import SMS Contacts into MobileConnect

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