Randy Mercer's Articles on Martech Zone

Total articles: 1
Randy Mercer

Randy Mercer

Randy is an omnichannel product content expert with over 15 years of industry experience. He leads 1WorldSync’s global product management and solution architecture teams, aligning the company’s portfolio with current customer needs and emerging market trends. A frequent commentator for national and trade media outlets covering retail and e-commerce news, Randy leverages his extensive background in item data and content alignment, e-commerce application development and solution design to guide 1WorldSync’s strategic product roadmap and vision.
  • 1WorldSync: How accurate product content reduces returns
    Randy MercerNov 30, 2023

    1WorldSync: How Accurate Product Content Helps Eliminate Returns

    2022 saw digital commerce pass the $1 trillion mark in a single year for the first time ever. But as e-commerce continues to grow, so does the frequency of online returns. For every $1 billion in sales, the average retailer incurs $165M in merchandise returns.  National Retail Foundation Returns bring a costly hit to profit margins and also impact brand…

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