Tyler Foster's Articles on Martech Zone

Total articles: 1

Tyler Foster

Tyler Foster is CTO and co-founder at Evolv AI, where he leads development, research, user experience, and technical operations. He brings 20 years of experience, having worked for Sentient Technologies, Cloudera, Apollo Group, and Intel. Tyler leverages the power of machine learning to change the way brands experiment on digital channels.

Tyler FosterJun 28, 2023

4 Strategies to Boost Your CX Through Hyper-Focused Personalization Techniques

Today’s shoppers are busy, cost-conscious multitaskers. If your brand can deliver a short, rewarding, and successful shopping experience through personalized interactions, it will win their attention. Consider Stitch Fix’s style profiles created from zero-party (0P) data, for example, or the New York Times’ use of first-party (1P) data to promote relevant stories to readers. Tesla can personalize everything from seat…

Martech Zone is a leading publication dedicated to marketing technology, strategies, and innovation. Its mission is to help marketers, technologists, and business leaders stay ahead of the curve by providing practical insights, expert analysis, and hands-on guidance.

Martech Zone covers a wide spectrum of digital strategies and technologies—from analytics, sales support, and automated campaign management to personalized advertising, customer relationship strategies, search visibility enhancements, and content-driven engagement. Its goal is to make complex topics, such as artificial intelligence, accessible and actionable.

Whether readers are exploring the latest trends or implementing advanced strategies, Martech Zone serves as a resource for turning marketing technology into measurable results.

Douglas Karr, Founder of Martech Zone and DK New Media

Martech Zone was founded by Douglas Karr and operates under his company, DK New Media, LLC. Douglas is a fractional chief marketing officer working with software and artificial intelligence companies to build scalable marketing strategies and drive measurable growth. He is an author, speaker, veteran, and very proud grandfather.

4 Strategies to Boost Your CX Through Hyper-Focused Personalization Techniques

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