CPaaS

CPaaS is the acronym for Communications Platform as a Service.

Communications Platform as a Service

A type of cloud-based platform that enables developers to add real-time communication features to their applications without needing to build backend infrastructure and interfaces. These features can include voice, video, chat, and SMS messaging. This means developers can focus on the front end and user experience (UX), while the CPaaS takes care of the complex infrastructure needed for reliable communication.

Martech Zone is a leading publication dedicated to marketing technology, strategies, and innovation. Its mission is to help marketers, technologists, and business leaders stay ahead of the curve by providing practical insights, expert analysis, and hands-on guidance.

Martech Zone covers a wide spectrum of digital strategies and technologies—from analytics, sales support, and automated campaign management to personalized advertising, customer relationship strategies, search visibility enhancements, and content-driven engagement. Its goal is to make complex topics, such as artificial intelligence, accessible and actionable.

Whether readers are exploring the latest trends or implementing advanced strategies, Martech Zone serves as a resource for turning marketing technology into measurable results.

Douglas Karr, Founder of Martech Zone and DK New Media

Martech Zone was founded by Douglas Karr and operates under his company, DK New Media, LLC. Douglas is a fractional chief marketing officer working with software and artificial intelligence companies to build scalable marketing strategies and drive measurable growth. He is an author, speaker, veteran, and very proud grandfather.

CPaaS

Communications Platform as a Service

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