Our world is digital and more of those relationships and engagement are happening online than ever before. Even traditional companies are moving their sales, service, and engagements online… it’s truly the new normal since the pandemic and lockdowns. Word-of-mouth marketing is a critical aspect of every business. In the traditional sense, those referrals can be inefficient… passing on a phone number or an email address of a colleague and waiting for the phone to ring.
Email Validation Versus Verification
We were having a discussion with a founder of an email cleansing platform, on the state of the email list cleansing industry. If you go to that link, you’ll find a lot of players in the market – many of which we’ve tested and used for our clients. We struck up a relationship with Neverbounce (now a sponsor of the blog) because their system did an extraordinary job of verifying our newsletter list and our
Salesmachine: Increase SaaS Trial Conversion and Customer Adoption
If you are selling a Software as a Service (SaaS) product, your revenue depends on leveraging customers’ data and product usage at the contact and account level. Salesmachine empowers sales and success teams with actionable insights and automation to increase Trial conversion and Customer Adoption. Salesmachine Has Two Primary Benefits Boost Trial Conversion – Score qualified leads based on customer fit and product adoption. Salesmachine’s trial qualification allows your sales team to focus on high-qualified
New Domain Regular Expression (Regex) Redirects In WordPress
For the last few weeks, we’ve been helping a client to do a complex migration with WordPress. The client had two products, both of which have become popular to the point that they had to split out the businesses, the branding, and the content out to separate domains. It’s quite the undertaking! Their existing domain is staying put, but the new domain will have all content with respect to that product… from images, posts, case
Sharpspring: A Comprehensive and Affordable Sales and Marketing Automation Platform
SharpSpring integrates marketing automation and CRM in one end-to-end solution designed to grow your business. Their feature-rich platform has everything you need and more for inbound sales & marketing automation: behavior-based email, campaign tracking, dynamic landing pages, blog builder, social media scheduling, intelligent chatbots, CRM & sales automation, dynamic form builder, reporting and analytics, anonymous Visitor ID, and more. The platform is in use by SMBs and Enterprise companies, but SharpSpring’s prime customers are digital
Leadfeeder: Identify and Score B2B Companies Visiting Your Site
Leadfeeder is a web app that increases your sales intelligence by integrating your sales and marketing data, enabling your organization to discover new businesses and monitor existing customers that are coming to your website. The identification is coupled with a rich database of employees where you can find the emails and social profiles of decision-makers within the organization. This is a great tool for B2B businesses because it can identify anonymous visitors that have an