Acronyms
Sales, Marketing, and Technology Acronyms and Abbreviations. Jump to acronyms beginning with the number or letter:
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BOIR: Beneficial Ownership Information Report
A federal filing to identify beneficial owners of companies and combat financial crimes.
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BOM: Bill of Materials
A structured list of materials and components for manufacturing a product.
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Boomers: Baby Boomers
The demographic cohort born between 1946 and 1964, known for their cultural impact and traditional values.
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BOOST: Branding and Experience, On-Page Optimization, Off-Page Link Building, Social and Local Signals, Technical Health
A five-stage sequence any business can use to order search work, from brand trust through pages, attention, local presence, and site health.
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BOPIS: Buy Online Pick-Up In-Store
Combines offline and online shopping for convenience, efficiency, and increased foot traffic to physical stores.
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BORIS: Buy Online, Return In Store
A retail strategy that lets customers return online purchases in person.
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Bot: Robot
Automated software applications that perform tasks over the internet.
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BPA: Business Process Automation
Technology-enabled automation of business processes to improve efficiency and productivity.
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BPE: Byte Pair Encoding
A data compression technique adapted for natural language processing and machine learning.
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BPM: Business Process Management
A structured organizational discipline to align workflows with customer needs and strategic objectives.
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BPMI: Business Process Management Initiative
The group that wrote an early shared diagram language so a business process drawn in one tool meant the same thing in another.
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BPMN: Business Process Model and Notation
A graphical standard for mapping business processes from design to automation.









