Ahmer Inam's Articles on Martech Zone

Total articles: 1

Ahmer Inam

Ahmer Inam is Chief AI Officer for Pactera EDGE, a leading global digital and technology services company. He is an experienced Data and Analytics executive with 20+ years of experience in leading organizational transformation using data, technology, information systems, analytics, and data products.

Artificial Intelligence

Ahmer InamOct 23, 2021

How Taking a Mindful Approach to AI Cuts Down on Biased Data Sets

AI-powered solutions need data sets to be effective. And the creation of those data sets is fraught with an implicit bias problem at a systematic level. All people suffer from biases (both conscious and unconscious). The biases can take any number of forms: geographic, linguistic, socio-economic, sexist, and racist. And those systematic biases are baked into data, which can result…

Martech Zone is a leading publication dedicated to marketing technology, strategies, and innovation. Its mission is to help marketers, technologists, and business leaders stay ahead of the curve by providing practical insights, expert analysis, and hands-on guidance.

Martech Zone covers a wide spectrum of digital strategies and technologies—from analytics, sales support, and automated campaign management to personalized advertising, customer relationship strategies, search visibility enhancements, and content-driven engagement. Its goal is to make complex topics, such as artificial intelligence, accessible and actionable.

Whether readers are exploring the latest trends or implementing advanced strategies, Martech Zone serves as a resource for turning marketing technology into measurable results.

Douglas Karr, Founder of Martech Zone and DK New Media

Martech Zone was founded by Douglas Karr and operates under his company, DK New Media, LLC. Douglas is a fractional chief marketing officer working with software and artificial intelligence companies to build scalable marketing strategies and drive measurable growth. He is an author, speaker, veteran, and very proud grandfather.

How Taking a Mindful Approach to AI Cuts Down on Biased Data Sets

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