Amitaabh Malhotra's Articles on Martech Zone

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Amitaabh Malhotra

With over 25 years of experience leading innovative companies across the mobile, fintech, and retail-tech sectors, this entrepreneurial executive has built a reputation for successfully guiding product companies through every stage of their life cycle—from inception to scale. Known for a hands-on leadership style and a global outlook, they bring deep expertise in emerging technologies, go-to-market strategies, startup growth, international sales, marketing, corporate strategy, and business development. Their track record reflects consistent value creation and sustained growth for clients, partners, and investors worldwide.

Amitaabh MalhotraJul 19, 2020

How Retailers Are Preventing Losses From Showrooming

Walk down the aisle of any brick-and-mortar store, and chances are, you will see a shopper with their eyes locked on their phone. They may be comparing prices on Amazon , asking a friend for a recommendation, or researching information…

How Retailers Are Preventing Losses From Showrooming

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