Alli Smith's Articles on Martech Zone

Alli Smith

Alli Smith is a growth-oriented leader with a track record of scaling organizations. Alli serves as the Vice President of Operations at Extu, where she focuses on the intersection of process innovation and team alignment. Following a successful tenure building Extu’s corporate marketing engine, Alli moved into operations to apply a rigorous framework of accountability and structure across the entire business. Today, she leads the charge in creating seamless, tech-enabled systems that drive client success and ensure sustainable, long-term growth.