Hailey Scherer's Articles on Martech Zone

Total articles: 1
Hailey Scherer

Hailey Scherer

Hailey is a Senior Consultant in innovation strategy at Lippincott, a global creative consultancy. She loves deriving actionable insights for brands from the intersection of disciplines, and she's most passionate about figuring out how we can design and describe technology to help humans flourish.
  • Artificial IntelligenceTech Marketing and M3GAN
    Hailey SchererFeb 16, 2023

    Why Tech Marketers Should Care About M3gan

    It’s an image that has persisted in the cultural consciousness for more than fifty years: the unblinking red eye. Always surveilling. And ultimately‚ with that emotionless, harrowing monotone, saying: I’m sorry, Dave… I’m afraid I can’t do that.  2001: A Space Odyssey The AI takeover has been a heavily featured idea in science fiction since the 1968 release of Stanley…

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