Kati Taylor's Articles on Martech Zone

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Kati Taylor

Kati is a creative professional with a proven track record in communications, branding, design, website development, event coordination, operations, community engagement, omnichannel marketing, fundraising, and more! Her expertise bridges gaps in the user experience and technical functionality. As an ardent and proactive leader, Kati knows how to drive projects forward.

Advertising Technology

Kati TaylorMar 30, 2020

The COVID-19 Outbreak: Advertising and Marketing Impact

It’s extremely valuable to work with an agency that is on top of important marketing updates at all times. As every business is being forced to make changes due to current world circumstances and COVID-19 health and safety, it means providing ample technology for a remote workforce, moving to zero contact services when possible, and tightening the reins on business…

Martech Zone is a leading publication dedicated to marketing technology, strategies, and innovation. Its mission is to help marketers, technologists, and business leaders stay ahead of the curve by providing practical insights, expert analysis, and hands-on guidance.

Martech Zone covers a wide spectrum of digital strategies and technologies—from analytics, sales support, and automated campaign management to personalized advertising, customer relationship strategies, search visibility enhancements, and content-driven engagement. Its goal is to make complex topics, such as artificial intelligence, accessible and actionable.

Whether readers are exploring the latest trends or implementing advanced strategies, Martech Zone serves as a resource for turning marketing technology into measurable results.

Douglas Karr, Founder of Martech Zone and DK New Media

Martech Zone was founded by Douglas Karr and operates under his company, DK New Media, LLC. Douglas is a fractional chief marketing officer working with software and artificial intelligence companies to build scalable marketing strategies and drive measurable growth. He is an author, speaker, veteran, and very proud grandfather.

The COVID-19 Outbreak: Advertising and Marketing Impact

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