Liza Nebel's Articles on Martech Zone

Total articles: 1

Liza Nebel

Liza is the President, COO, and Co-Founder of BlueOcean, an AI brand strategy platform that helps companies outmaneuver the competition. Liza has spent the last 20 years driving brand and marketing strategies for AT&T, Visa, Chevron, American Express, Barclays, Time Warner, IBM, and others. At BlueOcean, Liza is leading the charge to build machine-learning systems that solve problems and provide insights at great scale and speed. For her work, Liza has been recognized in SF Business Times’ Top 100 Women Business Owners.

Liza NebelDec 16, 2020

Utilizing BlueOcean’s Proprietary AI To Unlock Connected Fitness Brand Insights

Every year, especially as we approach the holidays and reflect on the most memorable campaigns of the year, there are countless battles to see which brands have captivated audiences. With the stress and uncertainty that the pandemic brought this year,…

Martech Zone is a leading publication dedicated to marketing technology, strategies, and innovation. Its mission is to help marketers, technologists, and business leaders stay ahead of the curve by providing practical insights, expert analysis, and hands-on guidance.

Martech Zone covers a wide spectrum of digital strategies and technologies—from analytics, sales support, and automated campaign management to personalized advertising, customer relationship strategies, search visibility enhancements, and content-driven engagement. Its goal is to make complex topics, such as artificial intelligence, accessible and actionable.

Whether readers are exploring the latest trends or implementing advanced strategies, Martech Zone serves as a resource for turning marketing technology into measurable results.

Douglas Karr, Founder of Martech Zone and DK New Media

Martech Zone was founded by Douglas Karr and operates under his company, DK New Media, LLC. Douglas is a fractional chief marketing officer working with software and artificial intelligence companies to build scalable marketing strategies and drive measurable growth. He is an author, speaker, veteran, and very proud grandfather.

Utilizing BlueOcean’s Proprietary AI To Unlock Connected Fitness Brand Insights

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