Mike Hakob's Articles on Martech Zone
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Mike Hakob
I’m Mike Hakob, founder of Andava Digital and FormStory.io, with more than 15 years of experience in SEO, digital PR, and data-driven marketing strategy. With a background in Management Information Systems, I focus on helping businesses improve online visibility, build brand authority, and turn marketing data into measurable growth. My commentary on search, digital marketing, and growth strategy has been featured in Forbes, Clutch, and MarketingProfs.
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Mike HakobMar 19, 2026Maximizing Brand Exposure Through Expert Quoting and Strategic Link Building in 2026
In 2026, brand visibility is no longer driven solely by search rankings. As AI-powered search and content discovery become more influential, brands must focus on building authority, credibility, and trust alongside traditional SEO. To strengthen their online presence, brands should…