Mike Szczesny's Articles on Martech Zone
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Boost Customer Engagement: Strategic Identity Matching in X Steps
In the digital age, engaging with your audience goes beyond traditional marketing techniques. It's about understanding and connecting with customers on a personal level. This guide delves into the art of strategic identity matching, offering a roadmap for business owners,…
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How to Effectively Recover Lost Sales and Re-engage Customers for Online Success
After all of your hard work in successfully obtaining new clients, the last thing you want to do is lose them. That is why all brands must re-engage customers for them to return. After all, an interested customer is likelier…
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How to Create a Culture of Recognition for Freelancers: Best Practices for Agency Owners
As an agency owner, you may find yourself recruiting new employees, if not today, soon when the potential employee asks more questions than ever before. What is it like to work here? What do your employees think of you as…