Mark Tack's Articles on Martech Zone

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Mark Tack

Mark Tack

Mark Tack is a B2B CMO with more than twenty years of experience building marketing organizations across enterprise software, AI, and data companies. He is the author of MARKETING REBUILT: How People and Agents Crush Pipeline Targets with the AI Marketing Engine. Today, he helps B2B companies rebuild their marketing engines through fractional CMO leadership, advisory services, and training.
  • MARKETING REBUILT by Mark Tack
    Mark TackOct 27, 2026

    Another AI Marketing Book. I Know. Hear Me Out.

    Introducing MARKETING REBUILT, a practical guide to rebuilding B2B marketing with people and AI agents. Another book about AI and marketing. I know what you’re thinking. Do we really need one more? Fair question. It’s one I asked myself while…