Mithun Waghela's Articles on Martech Zone

Mithun Waghela

Mithun Waghela is Founder of Broot AI and a Product Leader with experience across Enterprise Technology, SaaS, FinTech, and AI-driven business solutions. He has worked on more than 40 global enterprise projects and advised over 20 enterprise clients on product strategy, process re-engineering, SaaS innovation, RPA adoption, and AI transformation.
  • Why AI Is Forcing Marketing Teams to Rethink CRM Data

    Why AI Is Forcing Marketing Teams to Rethink CRM Data

    Marketing and sales teams have spent the last decade building increasingly sophisticated technology stacks. CRM platforms, marketing automation tools, enrichment databases, analytics dashboards, event platforms, sales engagement tools, and customer data systems now sit at the center of modern revenue…