Sure you’ve heard tales from the front lines and even heeded warnings from helpful friends and colleagues. But if you’re one of the thousands of entrepreneurs registered to attend the annual January madness better known as CES (Consumer Electronics Show) in Las Vegas for the first time this year (January 9-12th), it may be difficult to truly envision what lies ahead for you. How about this: Imagine football field-sized hall upon hall teeming with millions of lanyard-wearing, business casual-clad techies wandering among the thousands of booths and tables vying for attention among the mayhem. Within
The nights are silent, the dreidels are drying, and your customers are opening their wallets. If you can make your brand part of their holiday season in a natural and charming way, they’ll remember you well into the New Year. Here are some helpful Do’s and Don’ts to help you navigate the season. Do: maintain your authenticity If your typical social media stream consists of snarky jokes, tweeting out sappy messages full of holiday cheer will strike your audience as odd. Keep your brand in mind as you observe the holidays. Slip puns into your
We’ve seen a lot of companies moving towards a cleaner, simpler experience for website users. Whether you’re a designer, a developer, or you just love websites, you can learn something by taking a look at how they’re doing it. Get ready to be inspired! Animation Leaving behind the early, gaudy days of the web, which was flush with flashing gifs, animated bars, buttons, icons and dancing hamsters, animation today means creating interactive, responsive actions that enhance storytelling and provide a rich user experience. Examples of rich animation include loading animations, navigation and menus, hover animations,
Building a website can be a daunting task, but if you think of it as a chance to reevaluate your business and sharpen your image, you’ll learn a lot about your brand, and might even have fun doing it. As you get started, this list of questions should help get you on the right track. What do you want your website to accomplish? This is the most important question to answer before you embark on this journey. Think of the “big picture.” What are the top three things you need or want from your website?