Rebecca Clyde's Articles on Martech Zone
Total articles: 1
Rebecca Clyde
Rebecca Clyde is the co-founder and CEO of Botco.ai, a startup offering intelligent chat nurturing for healthcare customers. With more than 20 years in digital marketing in the technology industry, she is passionate about advancing women in tech and served as the co-managing director for Girls in Tech Phoenix for 3 years. Prior to Botco.ai, Rebecca founded a digital marketing agency, Ideas Collide, now in its 15th year serving global enterprise clients. She was previously a marketing manager at Intel and holds an MBA from Arizona State University.
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Artificial Intelligence
Rebecca ClydeSep 9, 2021
3 Keys To Building a Successful Chat Marketing Program
AI chatbots can open the door to better digital experiences and increased customer conversions. But they can also tank your customer experience. Here’s how to get it right. Today’s consumers expect businesses to deliver a personal and on-demand experience 24 hours a day, seven days a week, 365 days of the year. Companies in every industry need to expand their…