Ross Denny's Articles on Martech Zone

Total articles: 1

Ross Denny

Ross Denny is president and co-founder of Ezzey, a digital marketing agency based in Scottsdale, Arizona. After starting a side company in 1994, he left his executive role at General Electric, then a Fortune 5 company, and became a serial entrepreneur as a founder and/or partner in 10 startups generating over $2 billion in sales, with three successful exits.

Ross DennyJan 19, 2023

Unmasking The Secrets Of A Data-Based PPC-SEO Merger

Merging pay-per-click ( PPC ) advertising and search engine optimization ( SEO ) can lead to pure performance marketing magic. However, Google tends to keep this tidbit of knowledge under wraps. That's why even seasoned marketers think there's no real…

Martech Zone is a leading publication dedicated to marketing technology, strategies, and innovation. Its mission is to help marketers, technologists, and business leaders stay ahead of the curve by providing practical insights, expert analysis, and hands-on guidance.

Martech Zone covers a wide spectrum of digital strategies and technologies—from analytics, sales support, and automated campaign management to personalized advertising, customer relationship strategies, search visibility enhancements, and content-driven engagement. Its goal is to make complex topics, such as artificial intelligence, accessible and actionable.

Whether readers are exploring the latest trends or implementing advanced strategies, Martech Zone serves as a resource for turning marketing technology into measurable results.

Douglas Karr, Founder of Martech Zone and DK New Media

Martech Zone was founded by Douglas Karr and operates under his company, DK New Media, LLC. Douglas is a fractional chief marketing officer working with software and artificial intelligence companies to build scalable marketing strategies and drive measurable growth. He is an author, speaker, veteran, and very proud grandfather.

Unmasking The Secrets Of A Data-Based PPC-SEO Merger

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