Ravi Pal's Articles on Martech Zone
Total articles: 1
Ravi Pal
Ravi Pal is a visionary leader serving as the Global CTO of Ogilvy One and Verticurl. In this role, he orchestrates high-performance teams and spearheads R&D initiatives, delivering innovative, AI-driven solutions that drive impactful outcomes for brands in an ever-evolving digital landscape. With a focus on user-centric and technology-enabled transformations, Ravi combines his engineering expertise with a deep understanding of emerging technologies and modern marketing strategies. He excels in developing enterprise solutions and creating immersive experiences, consistently building agile teams that thrive on innovation.
-
Ravi PalDec 21, 2024The MarTech Optimization Playbook for Modern CMOs
Marketing technology ( MarTech ) is the marketing strategy of today’s leading companies. It’s the right move. MarTech has seen a significant jump in popularity as expansive data availability, new digital tools, and advanced analytics empower businesses to optimize customer…
