Tom Kuhr's Articles on Martech Zone
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Tom Kuhr
Tom Kuhr is a strategic marketing executive with an extensive background in digital marketing, revenue operations, and social media. He is a veteran of multiple successful startups and has helped raise capital, build world-class teams, and created scalable marketing and business development programs that enabled rapid growth. As the CMO for Greenfly, he works closely with sports, media, consumer brands, and franchises to automate and scale powerful advocacy marketing programs. Representing the voice of the customer, Tom's award-winning products and exceptional customer experiences have led to multiple successful exits through IPO and acquisition.
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Content MarketingTom KuhrMar 29, 2021
Marketing Trends: The Rise of the Ambassador and Creator Era
2020 fundamentally changed the role social media plays in consumers’ lives. It became a lifeline to friends, family and colleagues, a forum for political activism and a hub for spontaneous and planned virtual events and get-togethers. Those changes laid the groundwork for trends that will reshape the social media marketing world in 2021 and beyond, where leveraging the power of…