Tony Patrick's Articles on Martech Zone

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Tony Patrick

Tony Patrick is the director of SEO and analytics for Intero Digital's Content & PR Division, formerly Influence & Co. Intero Digital is a full-service digital marketing agency whose Content & PR Division helps businesses improve their lead generation, SEO, sales enablement, and thought leadership — all powered by content marketing and PR.

Tony PatrickAug 29, 2023

Cultivating Trust: What Impacts the Credibility of Your Website?

In our digitally driven world, establishing and maintaining website credibility is the cornerstone of your online presence and the foundation upon which you build your brand. So, it's imperative to understand what impacts a site's credibility. B2B buyers are 57% to…

Martech Zone is a leading publication dedicated to marketing technology, strategies, and innovation. Its mission is to help marketers, technologists, and business leaders stay ahead of the curve by providing practical insights, expert analysis, and hands-on guidance.

Martech Zone covers a wide spectrum of digital strategies and technologies—from analytics, sales support, and automated campaign management to personalized advertising, customer relationship strategies, search visibility enhancements, and content-driven engagement. Its goal is to make complex topics, such as artificial intelligence, accessible and actionable.

Whether readers are exploring the latest trends or implementing advanced strategies, Martech Zone serves as a resource for turning marketing technology into measurable results.

Douglas Karr, Founder of Martech Zone and DK New Media

Martech Zone was founded by Douglas Karr and operates under his company, DK New Media, LLC. Douglas is a fractional chief marketing officer working with software and artificial intelligence companies to build scalable marketing strategies and drive measurable growth. He is an author, speaker, veteran, and very proud grandfather.

Cultivating Trust: What Impacts the Credibility of Your Website?

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