Vaibhav Pandya's Articles on Martech Zone
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How to Optimize Your Facebook Landing Pages
Facebook , one of the most widely used social media sites worldwide, offers a unique opportunity to connect with a massive audience. To make the most of this opportunity, it's essential to create remarkable Facebook landing pages . This article…
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Google Ads: Maximize Your PPC ROI With These 12 Google AdWords Bidding Strategies
When reaching your target audience and growing your business in a competitive digital landscape, Google AdWords is a powerful tool to achieve it. But there's much more to Google AdWords than creating ads, engagement rate, and conversion ratio. Google Ads…
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Ultimate Guide to Social Media Branding for Small Businesses
A social media presence is crucial for small businesses to prosper in the digital world. Making profiles on multiple platforms is only one aspect of social media branding; building an engaging online persona that appeals to your target market is…
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Facebook Ads or Google Ads: Which Is Better For Advertising ROI In 2023
Building a website nowadays has become incredibly easy, all thanks to the emergence of DIY website builders like Wix , Squarespace , or Webflow , along with user-friendly content management systems ( CMS ) like WordPress. With these fantastic tools,…
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What is the Best Time to Run Facebook Ads?
Facebook advertising has become an indispensable tool for businesses and marketers seeking to reach a large online audience. However, simply creating an appealing Facebook ad does not guarantee its success. The timing of the ads is a precious factor that…