Cpra

Martech Zone articles tagged cpra:

  • CRM and Data PlatformsWhy Businesses Should Pay Attention to California Consumer Privacy Act - CCPA

    Why Your Business Needs To Be Paying Attention To CCPA Compliance

    California’s famously sunny, laid-back surfer culture belies its role in shifting national conversations on hot-button issues through the passage of landmark legislative acts. The first to pass everything from air pollution to medicinal marijuana to no-fault divorce legislation, California is leading the fight for consumer-friendly data privacy laws. The California Consumer Privacy Act (CCPA) is the United States’ most comprehensive…

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