QoQ

Quarter over Quarter

A method of comparing financial or economic data between two consecutive quarters. The QoQ approach helps to measure the growth, performance, or changes in various metrics, such as revenue, profits, or GDP, over three months.

Using QoQ analysis, businesses and economists can assess short-term trends and fluctuations in performance, which can be particularly useful for identifying seasonal patterns or tracking the impact of specific events or policies. QoQ comparisons are typically expressed as a percentage change between the current and previous quarters.

It is essential to note that QoQ analysis may not always provide a complete picture of a business’s or economy’s performance, as it focuses on short-term changes. For a more comprehensive understanding of performance trends, QoQ analysis can be combined with other approaches, such as Year-over-Year (YoY) comparisons, which evaluate data over 12 months.