Acronyms Beginning With C

Sales, marketing, and technology acronyms that begin with C

  • CTOR: Click-To-Open Rate

    CTOR

    Click-to-Open Rate is a metric used in email marketing to measure the effectiveness of email content. It calculates the percentage of recipients who clicked on one or more links in…

  • CTR: Click-Through Rate

    CTR

    A metric commonly used in digital marketing, especially in online advertising and email marketing, to measure the effectiveness of an ad or an email campaign. It represents the ratio of…

  • CTR: Currency Transaction Report

    CTR

    This is a report that financial institutions must file with the Financial Crimes Enforcement Network (FinCEN) for any cash transaction or series of related cash transactions that exceed $10,000 in…

  • CTV: Connected Television

    CTV

    Any television set or device connected to the internet to stream digital video content beyond traditional cable or satellite TV. This includes smart TVs, gaming consoles (such as PlayStation and…

  • CU: Credit Union

    CU

    A member-owned financial cooperative that provides a range of financial services, including savings accounts, loans, and other financial products, to its members. Unlike traditional banks, credit unions are not-for-profit institutions…

  • CUPED: Controlled Using Pre-Experiment Data

    CUPED

    A statistical technique used to improve the efficiency of A/B testing by reducing the variance in experimental results. It leverages pre-experiment data, such as historical information or baseline metrics, to…

  • cURL

    The curl function is an interface to the cURL library, which stands for Client URL Library. The function is used for performing client-side URL transfers. It provides a way to…

  • CV: Curriculum Vitae

    CV

    Curriculum Vitae is a Latin expression meaning the course of one’s life. A CV is a detailed document that typically spans multiple pages and includes a comprehensive overview of an…

  • CVB: Convention and Visitor's Bureau

    CVB

    An organization that promotes a specific destination, such as a city or region, to potential visitors, including tourists and business travelers. The primary goal of a CVB is to increase…

  • CVC: Card Validation Code

    CVC

    A security feature used on MasterCard credit and debit cards to enhance protection against fraud during card-not-present transactions, such as online, phone, or mail-order purchases. It is similar to the…

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