Acronyms Beginning With P

Sales, marketing, and technology acronyms that begin with P

  • PCTF: Pan-Canadian Trust Framework

    PCTF

    A set of standards and guidelines developed by the Digital ID & Authentication Council of Canada (DIACC) to establish a trusted, interoperable digital identity ecosystem in Canada. It defines how organizations should create, manage, and verify digital identities in a…

  • PDA: Personal Digital Assistant

    PDA

    A handheld device that combines computing, telephone/fax, Internet, and networking features. A key development in the history of information technology, PDAs were most popular during the late 1990s and early 2000s, before the widespread adoption of smartphones. Key features and…

  • PDF: Portable Document Format

    PDF

    A file format developed by Adobe Systems in the early 1990s to present documents, including text formatting and images, in a consistent and platform-independent manner. PDF files are designed to be highly portable, meaning they can be viewed and printed…

  • PDO: Product Development Organization

    PDO

    A team or department within a company that is responsible for developing and managing products throughout their lifecycle. The primary goal of a PDO is to create, maintain, and improve products that meet customer needs and align with the company’s…

  • PDP: Product Detail Page

    PDP

    A crucial element in e-commerce and online retail. It’s the part of a website where a customer finds detailed information about a specific product. The effectiveness of a PDP can significantly impact sales and customer experience. Key elements often included…

  • PDPA

    A data privacy law implemented in Singapore in 2012. The PDPA establishes a data protection law that comprises various rules governing the collection, use, disclosure, and care of personal data. It recognizes both the rights of individuals to protect their…

  • PEACE: People, Empowered, Accountable, Customer, Evergreen

    PEACE

    A structured approach designed to streamline and enhance sales and marketing processes by fostering cross-functional collaboration and addressing friction points within the customer journey. This model emphasizes teamwork, accountability, customer-centric strategies, and continuous improvement to create a more efficient and…

  • PECR: Privacy and Electronic Communications Regulations

    PECR

    A set of regulations that were introduced in the United Kingdom in 2003, and they are designed to protect the privacy of individuals by regulating the use of electronic communications. PECR applies to any individual or organization that uses electronic…

  • PEP: Politically Exposed Person

    PEP

    An individual who is or has been entrusted with a prominent public function. Financial institutions consider PEPs high-risk customers due to their potential influence and access to public funds, which makes them more susceptible to involvement in financial crimes such…

  • PESO: Paid, Earned, Shared, and Owned Media

    PESO

    A strategic media classification framework popularized by the International Association for Measurement and Evaluation of Communication (AMEC) to help communications and marketing professionals plan, execute, and measure their media efforts in a structured and comprehensive way. PESO stands for the…

Back to top button
Close

Adblock Detected

We rely on ads and sponsorships to keep Martech Zone free. Please consider disabling your ad blocker—or support us with an affordable, ad-free annual membership ($10 US):

Sign Up For An Annual Membership