Acronyms Beginning With A
Sales, marketing, and technology acronyms that begin with A
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Acronyms Beginning With A
ACP
ACP (Agent Communication Protocol) The standardized methods and languages that autonomous agents use to exchange information, coordinate tasks, and trigger actions within multi-agent systems. In the context of modern marketing technology, ACP is foundational to agentic AI workflows, enabling AI-driven tools and assistants to operate collaboratively and contextually across complex digital environments. An ACP typically defines how agents: Discover one…
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ACSI
A national economic indicator that measures the satisfaction levels of customers with the quality of goods and services provided by U.S. companies across a variety of industries. The ACSI was established in 1994 and is updated quarterly with scores ranging from 0 to 100, with higher scores indicating greater customer satisfaction. The ACSI measures customer satisfaction across a range of…
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Acronyms Beginning With A
ACV
A key performance indicator (KPI) commonly used in subscription-based businesses or software-as-a-service (SaaS) companies. It represents the average annual revenue generated from a customer contract or subscription. ACV is calculated using the following formula: $\text{ACV} = \frac{\text{Total contract value}}{\text{Contract length in years}}&s=$ For example, if a customer signs a 2-year contract worth $24,000, the ACV would be: $\text{ACV} = \frac{\$24,000}{2}…
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ACV
A metric used in e-commerce and retail to measure the average value of each shopping cart or customer order. It represents the average amount spent by customers during a single transaction. the terms Average Order Value (AOV) and ACV are used interchangeably to refer to the same metric. Both AOV and ACV represent the average value of each customer’s order…
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ACW
Also known as post-call processing or wrap-up time, ACW refers to call center agents’ activities after ending a customer interaction, such as a phone call or a chat session. ACW is an essential part of the customer service process and involves various tasks to complete the necessary actions related to the call or prepare for the next interaction. During ACW,…
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Acronyms Beginning With A
ADA
A U.S. federal law enacted in 1990 that prohibits discrimination against individuals with disabilities in all areas of public life, including employment, education, transportation, and public and private places open to the general public. The ADA aims to ensure equal opportunity and access for people with disabilities. The ADA does not provide a specific set of technical requirements for websites.…
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Acronyms Beginning With A
ADB
ADB is a versatile command-line tool that creates a bridge between a development computer and Android devices. Initially designed for debugging Android applications, it has become essential for advanced file management, app installation, and system-level operations. ADB operates through a client-server architecture with three components: a client running on your development machine, a daemon running as a background process on…
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Acronyms Beginning With A
ADHD
A neurodevelopmental disorder that affects focus, self-control, and the ability to sit still. For marketers, understanding ADHD is essential because it influences how a significant portion of the population consumes content, makes purchasing decisions, and engages with digital platforms. People with ADHD often struggle with sustained attention, are easily distracted, and may find it difficult to process long or complex…
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Acronyms Beginning With A
ADI
Refers to the use of artificial intelligence (AI) algorithms and machine learning (ML) techniques to automate and enhance various aspects of the design process. ADI can be applied to a wide range of design fields, including web design, graphic design, user interface (UI) and user experience (UX) design, and even architecture. In the context of web design, ADI tools can…
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Acronyms Beginning With A
ADKAR
The ADKAR model is a change management framework that guides individuals and organizations through the change process. Developed by Prosci founder Jeff Hiatt, ADKAR stands for Awareness, Desire, Knowledge, Ability, and Reinforcement. Each component represents a crucial step in the change process: Awareness of the need for change: Recognizing why change is necessary is the first step in the process.…
