Martech Zone
Martech Zone provides daily articles for business, sales, and marketing professionals to research technology, discover new sales and marketing tools, and learn how to leverage platforms to drive greater business results.
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BizX: Save Cash and Grow Your B2B Business Through This Barter Marketplace
Running a startup, agency, or small business can be exhilarating, but it often comes with the challenge of managing cash flow while meeting various needs. Juggling expenses, investing in growth, and ensuring you have enough cash to cover the unexpected…
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Where To Host, Syndicate, Share, Optimize, And Promote Your Podcast
An estimated 135 million consumers listened to a podcast last month in the United States, an increase from 120 million monthly podcast listeners last year. In fact, 47% of the US population ages 12 and up are monthly podcast listeners,…
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Sounding Crystal Clear: The Best USB Microphones for Your Home Office
The rise of remote work has highlighted the importance of high-quality audio. A good USB microphone can make all the difference, whether you're attending virtual meetings, recording podcasts, or chatting with colleagues. But with so many options available, how do…
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Sendible: Simplified Social Media Management for Agencies and Brands
It's harder than ever for marketers to keep up with social media marketing ( SMM ) demands. Between creating engaging content, scheduling posts, tracking performance, and generating reports, juggling all the moving parts can be overwhelming. Sendible is an all-in-one…
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The Secret To Martech: It’s Not About The Tech
In Bill Simmons’ Book of Basketball , he writes of the secret of basketball. He talks of meeting former NBA Champion, Isiah Thomas, who explains the the secret of basketball is that it’s not about basketball. Simmons relays the story…
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How to Use Widgets to Validate Email in Your Lead Generation Funnel
Email validation is a crucial step in optimizing lead generation ( leadgen ) funnels. By implementing real-time email validation, businesses can enhance their data quality, prevent email bounces, improve their email deliverability, and improve the effectiveness of their email marketing…
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Your Digital Transformation Isn’t Good Enough: Tips to Bridge the Gaps and Succeed
What does it mean to undergo digital transformation ( DX )? Is it just a one-time project or a whole process that might take months, if not years? Everyone defines digital transformation differently. For some, it’s about going paperless; for…
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7 Steps To Implement Cross-Channel Strategies for Maximum Impact
In today’s highly competitive digital landscape, businesses need more than just a website or a social media presence to thrive. To reach and engage their audience effectively, developing and implementing cross-channel strategies that ensure consistent messaging and a seamless user…
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How to Get Started with Staff Augmentation, From First Contact to Onboarding
So, you looked through your options and decided staff augmentation is your best bet, but where do you begin? Staff augmentation might be ideal if you need extra hands to meet deadlines, add additional skills to your team, or just…
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Amplemarket: Stop Guessing, Start Growing with AI-Powered B2B Sales Intelligence
Relying on outdated methods and guesswork simply won't cut it for B2B sales. To truly excel, you need a solution that empowers your team with the insights and tools they need to close deals faster and more efficiently. Traditional sales…
