Brian Trautschold is the co-founder and COO at Ambition, the acclaimed sales performance management platform built for data-driven and millennial-fueled sales organizations. Connect with Brian on Twitter and LinkedIn and start a conversation about some of his favorite topics: Sales, startups, marketing, and NBA trade rumors.
Sales performance is essential to any growing business. With an engaged sales team, they feel more motivated and connected to the organization’s goals and objectives. The negative impact of disengaged employees on an organization can be substantial — such as lackluster productivity, and wasted talent and resources. When it comes to the sales team specifically, a lack of engagement can cost businesses direct revenue. Businesses must find ways to actively engage sales teams, or risk
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