The New Face of E-Commerce: The Impact of Machine Learning in the Industry

Did you ever anticipate that computers might be able to recognize and learn patterns in order to make their own decisions? If your answer was no, you are in the same boat as plenty of experts in the e-commerce industry; no one could have predicted its current state. However, machine learning has played a significant role in the evolution of e-commerce over the last few decades. Let’s take a look at where e-commerce is right