Jascha Kaykas-Wolff's Articles on Martech Zone

Jascha Kaykas-Wolff

Jascha Kaykas-Wolff believes in two key principles: Find opportunities where no one else is looking; And, never fail the same way twice. It’s a methodology centered around Agile marketing practices. Coupled with a B.A. in Psychology from Whittier College, it’s one that’s served him well professionally and personally. As a longtime marketer and consultant with executive management experience at Yahoo!, Microsoft, Webtrends, Involver (acquired by Oracle), and Mindjet, he now leads marketing at BitTorrent.
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