Kelsey Cox's Articles on Martech Zone

Kelsey Cox

Kelsey Cox is the Director of Communications at Column Five, a creative agency that specializes in data visualization, infographics, visual campaigns, and digital PR in Newport Beach, Calif. She is passionate about the future of digital content, advertising, branding and good design. She also really enjoys the beach, cooking, and craft beer.
  • What is Customer Engagement? Rules, Statistics, and Infographic

    The New Rules of Customer Engagement

    Customer engagement has become the centerpiece of modern business strategies, crucial in fostering loyal relationships between brands and their clients. It is about creating meaningful interactions with customers at various points in their journey with a product or service. Here…