Kenny Katzgrau's Articles on Martech Zone

Total articles: 1
Kenny Katzgrau

Kenny Katzgrau

Kenny Katzgrau is the CEO of Broadstreet Ads and the author of Ten Advantages: How Magazine and Hyperlocal News Publishers Will Win in the Era of Google and Facebook.
  • publishers adtech revenue
    Kenny KatzgrauOct 1, 2020

    Publishers Are Letting AdTech Kill Their Advantages

    The web is the most dynamic and inventive medium ever to exist. So, when it comes to digital advertising, creativity should be unbounded. A publisher should, in theory, be able to radically differentiate its media kit from other publishers to…