Things to Know to Get Started with Duplicating a Saved Audience on Facebook

There are instances when you want to target a completely new audience with your Facebook marketing efforts. However, it’s not uncommon for many of your audiences to overlap in key ways.  For instance, perhaps you created a Custom Audience with certain key interests and demographic features. With that audience, perhaps you were targeting a specific region. Being able to duplicate that saved audience might be very helpful if you ever launched a new marketing campaign

Getting Started with Facebook Business Pages and Facebook Marketing

Facebook has long been a useful tool for marketers. With over two billion active users, the social media platform gives brands the opportunity to cast a wide net and attract customers from all over the world. That said, simply creating a Facebook page for your business or publishing a few targeted ads isn’t enough to leverage the platform to its full potential. To get the most out of Facebook marketing, it’s important to develop a