Analytics & Testing

Google Analytics Behavior Reports: More Useful Than You Realize!

Google Analytics provides us with a multitude of important data for improving our web performance. Unfortunately, we don’t always possess the extra time to study this data and turn it into something useful. Most of us need an easier and faster way to examine relevant data for developing better websites. That’s precisely where Google Analytics Behavior reports come in. With the help of these Behavior reports, it becomes simpler to quickly determine how your content is performing and what actions online visitors are taking after leaving the landing page. What are Google Analytics Behavior Reports? The Behavior reports section is

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Analytics & Testing

What is Google Analytics Cohort Analysis? Your Detailed Guide

Google Analytics recently added a super cool feature to analyze the delayed effect of your visitors known as cohort analysis, which is a beta version of acquisition date only. Before this new addition, webmasters and online analysts would not be able to check the delayed response of their website’s visitors. It was very difficult to determine if X visitors visited your site on Monday then how many of them visited on the next day or the day after. Google’s new cohort analysis feature will help you get and analyze this data to increase your website’s engagement. What is “Cohort”? Cohort

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