Advertising Technology

Clipcentric: Rich Text and Video Ad Production That Runs On Any Display Ad Platform

Clipcentric provides users with a comprehensive suite of tools and templates that grant them full control over the entire production process, resulting in highly responsive cross-platform rich media ads. Ad teams can effortlessly design and develop dynamic HTML5 advertisements that seamlessly run on any platform.

  • Drag-and-Drop Workspace: Users can easily drag and drop ad components into device-specific workspaces for precise control, ensuring a WYSIWYG experience.
  • Robust HTML5 Authoring: Sophisticated HTML5 animations with timelines, keyframes, actions, hotspots, and interactions with other ad components can be created.
  • Programmatic Creative: Creative executions can be controlled in real time using client data rules defined during ad creation or driven by real-time internal or external data feeds.
  • Complete Flexibility: Ad formats can be crafted, ranging from standard templates to IAB Rising Stars or unique custom formats, all ready for responsive delivery on any device.
  • Multiple Formats: The platform supports in-banner, expandable, floating, and wallpaper ads tailored for mobile, tablet, desktop, in-app, HTML5, and video platforms.

Clipcentric eliminates the cost and complexity typically associated with rich media and video advertising production, empowering clients to quickly produce dynamic and captivating rich display ads in-house. Robust trafficking and reporting tools support this.

VideoAd Studio

VideoAd Studio boasts a user-friendly drag-and-drop timeline editor, providing users with complete control over every aspect of a video ad. Users can upload video content and customize their ads with motion graphics, sound effects, and music. They can also create ads from scratch using the platform’s database of video clips, suitable for small to medium businesses.

Douglas Karr

Douglas Karr is the founder of the Martech Zone and CEO of DK New Media. Douglas has helped dozens of successful MarTech startups, has assisted in the due diligence of over $5 bil in Martech acquisitions and investments, and continues to assist companies in implementing and automating their sales and marketing strategies. Douglas is an internationally recognized digital transformation and MarTech expert and speaker. Douglas is also a published author of a Dummie's guide and a business leadership book.

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