Marketing InfographicsSocial Media & Influencer Marketing

How to Use Twitter

Before you scoff at this Infographic, just today I worked with a client who really needed a strategy in working with Twitter. I think this infographic provides some sound advice for folks with some great tips all over it. As for a business to business (B2B) strategy, I recommend two different strategies for my clients:

  1. First, I recommend they follow the leaders on Twitter in their industry, start up conversations with them, promote their tweets when the opportunity arises, and build a relationship with them online. Very few people can simply join Twitter and get enough followers to immediately profit from using it. For the rest of us, we need to be acknowledged by our peers and introduced to our peers’ networks. With almost 29k followers, it’s why I try to pay attention to promoting others! Someone did it when I only had a few!
  2. Second, I recommend that they follow their prospects. As you grow your prospect base on Twitter, there will be more and more opportunities to interact with them. You never know when a prospect is going to need your help on Twitter… be there when they ask!

howtotwitter twiends

Thanks to the folks at Twiends for the great infographic!

Douglas Karr

Douglas Karr is CMO of OpenINSIGHTS and the founder of the Martech Zone. Douglas has helped dozens of successful MarTech startups, has assisted in the due diligence of over $5 bil in Martech acquisitions and investments, and continues to assist companies in implementing and automating their sales and marketing strategies. Douglas is an internationally recognized digital transformation and MarTech expert and speaker. Douglas is also a published author of a Dummie's guide and a business leadership book.

Related Articles

Back to top button
Close

Adblock Detected

Martech Zone is able to provide you this content at no cost because we monetize our site through ad revenue, affiliate links, and sponsorships. We would appreciate if you would remove your ad blocker as you view our site.