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Social Media & Influencer Marketing

LinkedIn Testing New Weather Notification Feature

Kevin MullettJun 28, 2013

1 minute read

LinkedIn Adds Weather Feature

LinkedIn appears to be testing a weather notification across the header bar area. Since yesterday, hovering over the weather information icon indicates that the service is “Power by sun365”, the makers of a Google Chrome extension and the weather dashboard website sun365.me. And, yes, they say “power,” not “powered.”

This appears to be an extremely limited test trial, or an extremely slow rollout, as I was unable to find even one other person that is seeing this feature.

The big question is, why? My off-the-cuff guess is that they must believe that more people will start their morning with LinkedIn or that it may make the site more “sticky.” That seems like a long shot to me. What do you think? Is this a feature you would like to have on LinkedIn?

Kevin Mullett

Kevin is a proven web developer, internet marketer, speaker, guest blogger, and an award winning designer with over 13 years web experience and 300 custom websites to his credit. Kevin leverages his 15 years sales and marketing experience along with a passion for social media, search engine optimization, great design… More »

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