This is the most popular content on Martech Zone.
Martech Zone’s Most Popular Articles
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Kinsta: Instantly Speed Up Your WordPress Site with Next-Generation Hosting
Managing a WordPress site shouldn't feel like a 24/7 emergency. Yet for many businesses, slow load times, unexpected crashes, hacking risks, and unhelpful support create daily stress. When your site is underperforming, you're not just losing visitors—you're losing credibility, conversions, and revenue. It doesn't have to be this way. ...
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The Gold Rush for Top Level Domains
If you've not heard all the noise about TLDs, you probably aren't a billion dollar company (that's sarcasm). Personally, I despise the fact that the Internet Corporation for Assigned Names and Numbers (ICANN) has put these up for sale out of the reach of any average small business. It costs $185,000 to apply...
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Negative SEO Works!
Over a year ago, I wrote about the SEA industry... Search Engine Assassination . It didn't really have a term associated with it until the most recent algorithm updates. It's now known as Negative SEO ... and Google may be in big trouble because it actually works. The folks at...
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Internxt: Secure, Encrypted File Storage to Protect Your Business Data
In a world where data breaches are becoming alarmingly common, businesses must prioritize the privacy and security of their digital assets. With the average cost of a data breach soaring to $4.88 million in 2024 , companies cannot afford to take risks with sensitive information. Ensuring that your storage solution is secure, encrypted...
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Top 10 Magento Extension Development Companies in 2025
Magento, now rebranded as Adobe Commerce for enterprise deployments, remains one of the most flexible and powerful e-commerce platforms available today. Its adaptability is primarily due to its modular architecture, where self-contained units of code, called extensions or modules, can be installed to expand or modify the store's functionality. ...
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ConversionWax: Drive Conversions With Personalized Content That Adapts to Location in Real Time
Standing out means more than just offering great products; it means delivering the right content to the right person at the right time. Yet many brands still rely on static messaging, wasting the opportunity to connect with site visitors in a relevant, impactful way. ConversionWax ConversionWax is a...
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How to Lock Down Your Facebook Personal Account While Managing Business Pages
I largely walked away from Facebook long before I ever touched a privacy setting. Personally, the platform stopped rewarding the way I wanted to use it. Thoughtful posts, optimistic observations, and genuine reflections quietly disappeared into the void. Meanwhile, any hint of disagreement, frustration, or controversy was amplified. Over time, it became apparent that Facebook’s...
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Firework: Transform Your Visitor’s Shopping Experiences With Personalized Interactive Video
Online stores face the ongoing challenge of connecting with customers in meaningful ways. Traditional e-commerce platforms often fail to replicate the personalized, engaging experiences consumers crave from in-store shopping. As online competition intensifies, brands and retailers search for innovative solutions to stand out, capture attention, and drive conversions in an increasingly crowded...
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The Social Media Salary Guide for 2025
Social media compensation in 2025 reflects an industry that has finally outgrown its experimental phase. What was once treated as a junior marketing function is now a core revenue, brand, and communications channel, and salaries are adjusting accordingly. Entry-level and associate roles continue to cluster in the $50,000–$70,000 range globally, mid-level managers and specialists now...
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Rewind: How to Automatically Backup Your Shopify or Shopify Plus Store
The last couple of weeks has been quite productive with a fashion industry client that we're launching a direct-to-consumer site for. This is the second client we've assisted with Shopify, the first was a delivery service. We helped this client build and brand a company, developed their product and marketing strategy...