This is the most popular content on Martech Zone.
Martech Zone’s Most Popular Articles
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WordPress: PostPost Plugin To Append Content After Every Post (Or Append By Category)
The PostPost Plugin provides a powerful way to append dynamic content, such as Calls-to-Action ( CTAs ) , to your blog posts based on categories or universally across your site. This is particularly useful for marketers and content managers who want to: Target specific categories with...
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Seismic LiveDocs: Personalize Sales Documents and Presentations At Scale
Companies need to adapt to rapidly changing market conditions. This includes creating and updating sales documents and presentations quickly and effectively. Seismic LiveDocs offers a powerful solution that puts the power of dynamic content automation at your fingertips. https://youtu.be/vTeiAgpLwd4?si=662LCLbTuy7pf4s8 Here are some key features...
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Cleverly: How To Drive More B2B Leads With LinkedIn Sales Navigator
LinkedIn is the top social network for B2B professionals worldwide and, arguably, the best channel for B2B marketers to distribute and promote content. It now has over half a billion members, with over 60 million senior-level influencers. There's no doubt that your next customer is on LinkedIn—it's just a matter of how you find...
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DIY Infographic Production: A Step-by-Step Guide
Creating impactful infographics is a crucial skill in online marketing. With 200 million people on the FTC's do-not-call list, diminishing email usage, and 78% of Internet users conducting product research online, infographics have become a go-to strategy for marketers looking to generate buzz, positive PR , and improve their online visibility. ...
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AddEvent: Add to Calendar Service for Websites and Newsletters
At times, it's often the simplest of tasks that cause web developers the biggest headaches. One of those is the simple Add to Calendar button you find on so many sites that work across key calendar programs online and via desktop applications. In their infinite wisdom, key calendaring platforms...
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How To Build Anchor Tag Regions Over A Background Image Using CSS
In the days of Web 1.0, a collection of links like this could be built by splicing up your image with links on each graphic, then trying to sew it all back together with a table. It could also be accomplished by utilizing an image map but that usually requires a tool...
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How to Optimize a Landing Page for SEO
A landing page is a destination page on your website where you want to convert visitors. While other pages may provide information and detail about products and services, a landing page should be designed as a destination. It's the last page before a visitor calls, sets an appointment, adds a product to...
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10 Types of YouTube Videos That Will Help Grow Your Small Business
There's more to YouTube than cat videos and fail compilations. In fact, there's a lot more. Because if you're a new business trying to raise brand awareness or boost sales, knowing how to write, film, and promote YouTube videos is an essential 21st-century marketing skill . You don't need a huge...
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Acquia: What is a Customer Data Platform?
As customers communicate and create transactions with your business today, it's getting more and more challenging to maintain a central view of the customer in real-time. I recently met with a client who was having just these difficulties. Their email marketing vendor differed from their mobile messaging platform outside their data repository. Customers were...
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URL2PNG: Implement a Screenshot Thumbnail Service
We've written a detailed article on how you can capture a website screenshot using Chrome developer tools... but what if you need them automated? You might find great value in using a screenshot API service to take automated screenshots of web pages. URL2PNG is a service that allows...
