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  • SEO for Small Business Primer

    SEO for Small Businesses: A Primer for Maximizing Visibility in a Competitive Market in 2025

    Visibility online is crucial to maintaining a small business these days. Search Engine Optimization (SEO) is a powerful strategy for increasing visibility so potential customers can find your business. SEO is about improving the ranking of one’s website on search engines like Google, which would help potential customers reach their business while searching for a specific product or service. In this…

  • On-Page Keyword Placement for SEO

    The Complete Guide To On-Page Keyword Optimization for SEO for 2024

    The landscape of search engine optimization has evolved dramatically over the past decade, particularly in how we approach keyword optimization. Gone are the days when simply placing keywords strategically throughout a page would guarantee top rankings. Today’s search engines are sophisticated enough to understand context, intent, and the relationships between words and concepts. This evolution has transformed keyword placement from…

  • Webydo: Codeless Website CMS (Content Management System)

    Webydo: Build Stunning Creative Websites Without Writing Code

    Creating stunning, professional websites can often be a complex, time-consuming process for designers, developers, and business owners. Traditional coding methods or complex web development platforms add layers of complexity that slow down creativity and productivity. The challenge? Finding a way to design beautiful, functional websites without getting bogged down in the technical side. Webydo Webydo is here to solve that…

  • Google Search Console: The Complete Guide and Prioritized Checklist

    Google Search Console: The Complete Guide and Your Prioritized Checklist for SEO Success in 2024

    If you’ve been a reader for any length of time, you know how much I enjoy the challenges of SEO and the plethora of SEO tools available. As I worked with clients over the years, my organic search platform budget was extensive, and I believe the ROI was there. When I decided to focus beyond SEO and work as a CMO for…

  • Reasons Why People Unsubscribe and How To Fix it

    10 Reasons Subscribers Unsubscribe From Your Email… and How To Fix It

    Email marketing remains a cornerstone of digital marketing strategy, offering unparalleled reach and potential for personalization. However, maintaining and nurturing an engaged subscriber list can be challenging. The infographic we’re exploring serves as a vital checkpoint for marketers, outlining the top ten pitfalls that can lead to subscribers hitting the unsubscribe button. Each reason is a cautionary tale and a…

  • ROI of User Experience (The UX Iceberg)

    The ROI of User Experience (UX) Online

    User experience (UX) refers to the overall quality of a user’s interactions with a product, service, or brand. In the digital realm, UX encompasses everything from a website’s design and ease of navigation to its loading speed and how it makes users feel. A positive UX keeps users engaged, satisfied, and more likely to convert into customers, whereas a negative…

  • Equally AI ChatGPT for Web Accessibility WCAG ADA ARIA

    Equally AI: ChatGPT Is A Game Changer for Web Accessibility in 2023

    Web accessibility refers to the design and development of websites, applications, and digital content in a way that ensures they are usable by individuals with various abilities and disabilities. The goal is to provide equal access and opportunity to everyone, regardless of their physical, cognitive, or sensory limitations. ChatGPT The future of web accessibility is here, and it’s all thanks…

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