Api
Articles Tagged api:
- Artificial Intelligence
CustomGPT: Replace Your Static Knowledge Base with Conversational AI in Minutes
Creating and maintaining a knowledge base (KB) has always been more challenging than it should be. Traditional KBs required specialized software, cross-departmental coordination, and ongoing maintenance, often resulting in outdated documentation, poor search experiences, and missed opportunities for engagement. For many businesses, the KB became a burden rather than a strategic asset. The new approach is turning the knowledge base…
- Martech Zone Tools
App: Measure Your Website’s Response Time with This Simple Metrics Tool
When a website loads slowly, it’s not always clear what’s to blame. Is it the DNS provider? The server itself? Or something in between? To help web professionals pinpoint where delays occur, I’ve published this tool on this site that measures the full lifecycle of an HTTP request, from domain resolution to content delivery. This browser-based tool uses server-side diagnostics to simulate a…
- Content Marketing
WordPress: Why the JSON API User Endpoint is a Risk and How to Secure Your Site
WordPress has long prioritized extensibility and openness, which is why it introduced the REST API (also referred to as the JSON API). This feature makes it easier for developers to build applications that interact with WordPress content in a standardized way, whether to fetch posts, update settings, or integrate with other platforms. However, not all of these capabilities are ideal…
- Content Marketing
Flixier: Unleash Pro-Level Video Editing From Your Browser
Struggling with slow rendering, clunky installs, and limited editing tools? Whether you’re a marketer repurposing webinars, a content creator publishing shorts, or an educator adding flair to lessons, traditional video editors often slow you down. Most demand high-end devices, complicated software, and too much time for even simple edits. Flixier Flixier changes that. It’s a cloud-powered, AI-enhanced video editor that…
- Social Media & Influencer Marketing
What Martech Can Learn from Crypto Community Management
Web3 projects aren’t just building products—they’re building tribes. These decentralized, often anonymous communities are core to the success or failure of any blockchain initiative, yet they operate outside traditional customer engagement playbooks. For Martech professionals, crypto community management offers a compelling glimpse into the future of brand interaction, loyalty-building, and engagement at scale. Table of ContentsUnderstanding the Crypto EcosystemThe Challenge:…
- Sales Enablement, Automation, and Performance
Salestrail: The Mobile App for Salespeople to Produce More Calls with Less Administration
Salespeople don’t need more tools—they need fewer that work better. Between constant follow-ups, messy CRMs, and calls slipping through the cracks, the last thing they want is to switch how they use their phones. That’s where Salestrail shines. Salestrail is a mobile-first call monitoring platform built specifically for modern sales teams. It automatically tracks SIM and WhatsApp calls in the…
- Content Marketing
Storyblok: Build and Launch Smarter Content and Campaigns with this Headless CMS
Today’s digital teams are under pressure to build faster, scale seamlessly, and adapt across every channel—without losing control over brand, performance, or user experience. Traditional, monolithic CMSs struggle to keep up, often locking content and presentation together in ways that slow down innovation and silo teams. That’s why the shift to headless CMS is bringing much-needed relief. By decoupling the…
- Marketing Infographics
Web Design vs. Web Development: Understanding the Differences and the People Behind Them
The terms web design and web development are often used interchangeably. While they work hand in hand to bring websites to life, they represent distinct disciplines, skill sets, and ways of thinking. Understanding the nuances between the two not only helps businesses hire the right talent but also empowers aspiring professionals to find their best fit in the world of…
- Email Marketing & Automation
Bird: Reach, Grow, Manage, and Automate Your Integrations in One Intelligent Stack
Managing a stack of disconnected tools isn’t just inconvenient—it’s a liability. Marketing teams struggle with campaign consistency. Support departments drown in tickets. Developers juggle APIs like spinning plates. Each department turns to yet another app, adding to the chaos. What if all of those business-critical functions could be unified—not just visually, but operationally and programmatically? Bird Bird brings together communication,…
- Advertising Technology
Top 7 Ad Server Features Publishers Should Actually Care About
An ad server for publishers is much more than just a tool for delivering ads — it’s an essential part of the revenue growth strategy. And growth is among the top 3 priorities for publishers: 79% say they strive to increase advertising revenues. More and more publishers are using ad servers to address this need: The ad server market reached…
