Cma
Articles Tagged cma:
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Storytelling: Seven Steps to the Perfect Story
Crafting compelling stories is an invaluable tool in sales and marketing. Stories uniquely captivate an audience, evoke emotions, and convey complex information in a relatable and memorable way. In sales, stories can transform a product or service from a commodity…
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Stick or Twist? How the Martech Industry Should Respond to Google’s Cookie U-Turn
Just last week, Google reversed its plan to eliminate third-party ( 3P ) tracking cookies on its Chrome browser . Instead, according to the UK’s competition regulator (the CMA ), users will be presented with a choice between keeping their…
