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Articles Tagged mmm:
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The Unmissable Channel: Your 2026 OOH Playbook for Proving Performance and Defying Digital Fatigue
The challenge for every marketing leader entering 2026 is clear: how do you secure unskippable consumer attention while navigating an increasingly expensive, privacy-restricted, and fragmented digital world? The answer is returning to the largest, most trusted canvas available — Out-of-Home…
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Unlocking Marketing Effectiveness With Scalable Measurement
Marketing’s value has often been difficult to quantify, but that challenge is no longer something marketers can sidestep. With customer journeys spanning numerous channels, privacy regulations reshaping data access, and finance leaders demanding accountability for every dollar, measurement has evolved…
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Cardlytics: Turning Purchase Data into Measurable Marketing Impact with Card-Linked Marketing
Marketers today face a persistent blind spot: it is difficult to know where customers are shopping, how they split their spending across competitors, and what truly drives incremental growth. Traditional digital advertising often delivers impressions but struggles to prove whether…
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The Complete Guide to Healthcare Marketing: Strategies, Channels, and Innovation in 2025
Healthcare marketing has transformed dramatically in recent years, evolving from traditional advertising approaches to sophisticated, multi-channel strategies. According to Cardinal Digital Marketing , over two-thirds of US consumers report healthcare costs as a financial burden to their families, creating a…